Topic > Sustainable Initiatives for Business Success and…

Introduction In today's competitive business environment, businesses face a myriad of challenges. If not addressed, these challenges can impact their performance. In light of this there is a new paradigm shift that focuses more on sustainable development. As resources dwindle and competition increases, there is a need to remain relevant and competitive while promoting sustainable approaches linked to social, environmental and technological best practices. Corporate sustainability can be defined as managing the triple bottom line. It is a process in which organizations or companies manage their environmental, technological, social and financial risks, respecting their obligations and using available opportunities. It essentially focuses on profit maximization, people and global interactions. In essence, corporate sustainability requires that companies observe and follow certain principles of sustainable development. The World Council for Economic Development (WCED) defines sustainable development as development that “meets the needs of the present without compromise”....