Tobacco advertisers aim to make financial profits by selling better quality cigarettes. Newport cigarettes build the relationship with customers to manipulate them into purchasing their products. Additionally, Newport Cigarette is a major company and has been around since the late 1950s appealing to young, active American smokers. This advertisement showed entertainment, less worries, and a worry-free environment for Newport cigarette smokers. The models within this advertisement appear to appeal to the high social and economic class to gain the attention of the target audience. It also appears to portray a specific targeted audience, which are casual smokers. The ad features four young adults, two females and two males. The models are depicted having fun because they can afford to buy a limousine which attracts the target group of young recreational smokers. Newport cigarette advertising promotes excitement and the image of pleasure to convince consumers to purchase Newport cigarettes. Therefore, cigarette companies recognize that the goal is to influence consumers to become the people modeled through advertising. Furthermore, pathos is mainly used to influence the target audience. Newport cigarette advertising creates deception in its use of ethos, pathos, and logos to persuade the public to purchase by showing a false analogy and contradictory claims of a "pleasant payday" when smoking Newport cigarettes. Say no to plagiarism. Get a tailor-made essay on "Why Violent Video Games Shouldn't Be Banned"? Get an Original Essay Revlon advertising capitalizes on ethics' appeal to consumers to purchase their cigarettes by developing credibility in the tobacco industry. The Newport cigarette maintains smokers' trust and perpetuates its legitimacy by promoting a satisfying smoking environment. Additionally, selling unique cigarettes for decades has allowed Newport to develop an authentic relationship between potential smokers and businesses. In this case, cigarette corporations use sociological theory to analyze social trends. Newport advertising uses deceptive strategies to portray images of a glamorous party lifestyle that includes pleasant surroundings. For example, the models look elegant and seem to live in an elite class. Naturally, the Newport cigarette pushes smokers to seek splendid social surroundings and VIP treatment. However, this ad represents confident people who are the center of attention. In effect, this advertising attempt convinces smokers to desire a forgiving environment. Newport cigarettes manufacture various appeals of pathos by targeting smokers' interpretation of an ideal environment. Advertisements for Newport cigarettes acknowledge the idea that smoking can help reduce anxiety or make them feel calmer. Newport Cigarettes aim to sell their products as cigarette companies understand how smokers wish to live vicariously through their habit of copying the actions of others. So, they have their own strategies to deceive potential smokers and create an upbeat environment. This ad indicated the appeal of pathos to capture the attention of consumers to purchase Newport cigarettes to win a “50,000” prize displaying the comment of “Go VIP” and “Newport Pleasure Payday”. The advertiser's statement is to persuade the public to try to obtain financial profit to claim the prize. For example, the Newport company sells ten dollars per pack for five hundred thousand people,.