INTRODUCTION In this modern age, information is at our fingertips compared to centuries ago where people had to acquire information through word of mouth which can be highly unreliable or browsing through hundreds of written articles and books just to get a single valuable piece of information. Information is undoubtedly within the reach of every single individual and there is no excuse for not being updated on current events. News in the current era travels fast like lightning through the global communication system, which is the Internet through news portals, emails, social networks and other network services made available. No news is breaking news when there are so many global and local phenomena happening every single second and immediately being reported in the next few minutes. Social interactions within a society allow for the exchange of information and news and, therefore, curiosity to flow simultaneously with research as some news is too good to be true and might seem ridiculous. One of the many current problems faced by Malaysians today revolves around the multi-million dollar company Lynas Corporations Limited. News of Lynas Corporations' opening of a plant (Lynas Advanced Materials Plant) in Gebeng, Kuantan spread like wildfire through local newspapers and the Internet as many Malaysians protested against Lynas Corporations' plans and the government Malaysians who approved the disposal of the company's rare earth waste on Malaysian land. Fear has swept across the country as many were devastated to relive the Bukit Merah accident and see the radioactive effects that will negatively impact future generations. Malaysian citizens did not hesitate to express their support or disagreement with the government and Lynas. This boils down to what messages the senders conveyed and what the recipients understood from the messages sent to them. Works Cited About Lynas, Foundations for the Future. (March 19, 2012). Retrieved from Lynas Corporation Ltd: http://www.lynascorp.com/category.asp?category_id=2Beck, A., Bennett, P., & Wall, P. (2004). Communication Studies: The Essential Introduction (2 ed.). London: Routledge.British Geological Survey, Royal Society of Chemistry. (2012, March 19). What are "rare earths" used for? Retrieved from BBC News: http://www.bbc.co.uk/news/world-17357863Malaysia Today: Lynas Rare Earth Plant - Worst Decision Ever? (2012, March 27). Retrieved from Malaysia Today website: http://www.malaysia-today.net/mtcolumns/letterssurat/47519-lynas-rare-earth-plant-worst-decision-ever