This will allow us to resolve any problems and be able to satisfy the needs of our customers, thus guaranteeing their loyalty. We can also gauge the success of our customer satisfaction by keeping an eye on review websites like Google to address any issues that haven't been brought to our attention in customer satisfaction surveys. Section 8: Next Steps and Conclusions (8.0) Using this business plan as a guideline, Emerald Coast Marine Electronics will succeed in becoming the frontline leader in marine equipment installation on the Emerald Coast. As a small, agile company, our use of emerging technologies and our highly skilled workforce will enable us to compete with any installer not only in the local area but anywhere in the world. Rival companies would like to have our competitive advantages or our mastery of information technology. Our low start-up costs and equally low overhead will make Emerald Coast Marine Electronics a great opportunity with a lightning-fast return