International business is risky especially when the companies involved play by a different set of rules. Knowing the cultural, political and main legal contexts of a host country allows companies to conduct business and make quality decisions based on the business climate, creating a specific marketing mix for each country and region (CSU, module 3, 2014) . Detailed research helps companies create a solid marketing mix, but it doesn't guarantee that profit-related obstacles and corruption won't hinder the outcome. Below the surface level, many sales deals, like those seen in our case study of Boeing and Airbus, are driven not by their marketing mix, quality, reputation or reach, but rather by power, graft, politics and from corruption, which play a very important role. real role in international commercial negotiations. Anti-corruption laws in the United States were established to prevent the rampant corruption shown in the Airbus case study. Similar anti-corruption laws do not exist in many of the host countries with which the United States does business. The laws and regulations of the host country take different forms, especially when power, money and politics are involved, manipulating or creating a new set of rules to benefit one's selfish needs. Experienced sales negotiators, like those at Airbus, look for opportunities through loopholes, offshore accounts, and large sums of money from kickbacks, to entice national officials or others with purchasing authority to engage with Airbus. There is a need to adapt, implement and, above all, enforce a more globally uniform approach to international laws, so that all companies involved can conduct fair business practices according to the same set of rules. Legal or illegal to benefit Airbus and... middle of paper ......d sets the stage for companies to mitigate disputes through conciliation, arbitration or, as a last resort, litigation. Most international entrepreneurs prefer a resolution through arbitration rather than suing a foreign company (Cateora, Gilly & Graham, 2013). Based on the marketing strategy, if Airbus had adopted anti-corruption laws before the numerous cases in question, the outcome may not be favorable for them. It would not have been in Airbus' best interests to follow commonly accepted business practices established by the United States. Works Cited Cateora, P., Gilly, M., & Graham, J. (2013). International Marketing 16th Edition: New York, NY: Mc Graw-Hill Irwin Companies, Inc.Colorado State University-Global Campus. (2010). Case 2-4 - Ethics and Airbus [Blackboard Course]. In MKG 400 – International and Multicultural Marketing. Greenwood Village, CO.